Hi, I’m Lilly, founder of MAXIA.
My journey in marketing began as a young entrepreneur, starting my own business at 19. I quickly learned what it takes to thrive as a business owner, and this baptism of fire laid the foundation for my path as the first marketing hire at multiple companies.
From e-commerce to AI, EdTech, HR, DeFi, and Financial Services, I navigated diverse industries, each chapter adding to my story.
I became a bridge between ideas and market realities, translating complex concepts, new products, and crucial services into compelling narratives.
Guiding companies from their early stages to significant milestones like scaling and acquisitions gave me a wealth of knowledge about every stage of business growth—and how to reach the next one.
As a marketing generalist, I delved into everything from content strategy to securing product-market fit, crafting growth strategies, to leading dynamic teams towards unified visions. My holistic, foundation-focused approach ensures that each strategy is not just aligned with, but also a driving force for, broader business goals.
The culmination of these experiences led to the creation of MAXIA. Here, data-driven planning converges with creative storytelling, crafting strategies that aim for market dominance, not just presence.
I understand the entrepreneurial journey because I’ve lived it. My mission is to partner with companies, guiding them through the complexities of modern marketing, ensuring each step is a stride towards unparalleled success. We have the honour of being the beacon for brands in the digital world, embodying innovative marketing and partnership in achieving market dominance.